Opinion
We Don't Just Write About Startups, We Ignite Them!
We create the most influential content and let you enter the world of innovation. We believe that all dreams can easily be pursued if you have the courage to pursue them - These stories prove our theory.
AI Will Disrupt the Content Marketing Space in 2022 & Beyond
Artificial intelligence has taken over almost every aspect of communication, from Google Assistant answering our vocalized questions to Alexa recommending products based on our...
Evolution of Fintech, Traditional Banking, and Their Collective Impact
Today, Fintech has become a household name, yet still a brand new term for several others.
Fintechs are largely technology and financial expertise businesses that...
Indian Rupee is Declining; Here is Everything You Need to Know!
Indian rupee ended 2021 at almost 20 months low and as the worst-performing currency in Asia (1). Yes, it is good for exporters as...
Purple Cow Theory: Businesses Find Success When Remarkable
Imagine you are an investor or even one of the sharks in the new Shark Tank India show. You are listening to several pitches;...
Latest Business Trends, Opportunities, and Lessons
The shift in Consumer Behaviour in 2022
Consumer behavior and expectations have shifted dramatically in the last 18 months. According to the latest report by...
Prop Tech Will Drive the Future of Real Estate in 2022
The year 2020 was pivotal with the coronavirus pandemic accelerating technology adoption in the real estate industry. The phenomenon is similar to how the...
ESG Goals, Social Innovation, and Startup Trends That are Here to Stay!
2022 has brought a renewed focus on environmental, social, and governance impacts of businesses worldwide, as we have discussed in our previous article, The Disastrous...
The Disastrous Effects of Climate Change on Your Business
The world is at a watershed moment when it comes to climate change. The 2021 report from Deloitte Global on Climate Check indicates that...
Google India Under Scrutiny For Alleged Anti Competitive Practices
On Friday, 7th January, India's Competitive Commission ordered an investigation into Google India of Alphabet Inc after allegations from the Digital News Publishers Association...
HR Tech: A 35 Billion USD Worth of Opportunities for Startups
HR Tech startups that offer full-stack human resources services and management to businesses have gained traction among investors. Indian companies in the market like...
Your iPhones May Soon Come Without A SIM Slot; Here’s Everything You Need to Know
According to reports, Apple is launching its upcoming iPhones without any physical SIM card slot. The rumor first came from a Brazilian site, Blog...
5 Effective Strategies to Validate and Evaluate Your Business Idea
Validating Any Business Idea
The validation process of your business idea will help you determine if there is a need for your offering in your...
Lessons For the Startup World From Elizabeth Holmes Conviction
On January 3rd, a federal jury convicted Elizabeth Anne Holmes, 37, founder of Theranos, on four of 11 charges that she conducted fraud schemes...
Opportunities: How Startups Benefit From Increasing Space Exploration
For a century, we humans have been exploring space, and our activities there have produced many benefits that improve life here on Earth (1).
When...
Business Opportunities From The World’s Top Trends 2021 Part 1
Sea Shanty
"The world had the vocal cords of the mouth of sailors an all-time high search interest for sea shanties in 2021 throughout the...
How Can Our Brands Leverage the Massive Indian Film Industry?
For over a century, marketers have acted as an interrupter, pushing their message between the audience and the content they want to consume.
It is...