OpEd
Getting Started With Your Startup? Here is How You Can Find 1 Million+ Potential Users
It was just another day when we were scrolling through different platforms to find interesting topics for the week. And we came across a...
Business Ideas
Purple Cow Theory: Businesses Find Success When Remarkable
Imagine you are an investor or even one of the sharks in the new Shark Tank India show. You are listening to several pitches;...
Business
The Disastrous Effects of Climate Change on Your Business
The world is at a watershed moment when it comes to climate change. The 2021 report from Deloitte Global on Climate Check indicates that...
OpEd
10 Sure Ways to Improve the Potential of Your Next Startup After Experiencing Failure
In the realm of entrepreneurship, failure is almost always certain. It is especially true if you are starting a new career path.
In our previous...
OpEd
Make Your Startup Standout With a Creative Business Story; Here are Ways to Do it Right
Many founders are under the impression that stories don't apply to their business or industry. However, the truth is that every brand has a...
OpEd
5 Tips About Building a Strong Brand Loyalty and Community
In August 2021, we talked about top brand communities, their business models and strategies, and what you can learn from them in our story, Strong...
Business
Business Dilemma: Outsource a Function or Keep it In-House?
All startups, including the most successful unicorns, were first merely a potential business idea. However, having a breakthrough idea is not enough for a...
Business
LinkedIn Marketing: Leveraging LinkedIn to Grow Your Brand
We have frequently talked about how marketers can leverage different platforms across the web to grow their businesses. So far, we have discussed Google Trends,...
Business
Ways for Business to Capitalize on Millenial Spending Habits
As we are on the cusp of saying goodbye to the year 2021, the members of the Millenials, among the two largest living generations...
Business
Tips to Preparing Your Business Ahead of the Festive Week
Last week, Shopify India released an exclusive industry trend report, the Festive Shopping Outlook Report 2021. The report is based on their Consumer Insights...
Business
Lessons You Can Learn From Failed Startups (2021 Update)
People often talk about how entrepreneurs have to be ready at all times to face any potential pitfall. However, nothing seems to be enough...
Business
Advertising Conversion: 10 Tips for Writing High-Converting Ads
Writing an ad copy is not as simple as some make it appear.
As a copywriter, your job is to craft a narrative that resonates...