Sellers from Tier-2 cities on e-commerce giant Flipkart (1) are increased by 54% compared to the previous year. These sellers have now turned into keen local businesses and growth lines.
The company added that due to the impact of COVID-19, businesses worldwide are rethinking their operations. Now the e-commerce is emerging as a preferred mode to connect with the customers.
Flipkart has witnessed an increased interest in sellers from tier-2 cities to join the platform. The giant has over 8,000 businesses in its marketer place, with over 70% of the sellers from tier-2 cities.
Sellers from Tier-2 cities and Smaller Town are getting Incubation Support from Flipkart.
The e-commerce giant Flipkart is offering free incubation support for businesses of new sellers for the initial 60 days. It includes product support, insights, advertising, and speed support.
The giant will recognize the B2C and B2B startups in its marketplace. Further, it would also help them scale via an intensive 16-week virtual program as a part of its incubation support.
The movement aims to bring digitization and tech advancements in the startups. It would have the potential to transform the e-commerce landscape in the upcoming five years.
On this independence day, the Flipkart hosts a significant sale event for its newly boarded sellers. The marketplace is observing maximum participation from New Delhi, Surat, Jaipur, Mumbai, Bengaluru, and other Tier-2 cities. The engagement is followed by sellers from Kolkata, Ghaziabad, Hyderabad, Ahmedabad, and Agra.
Sellers from cities like Dharuhera, Harapanahalli, Datia, Motihar, Cachar, Purnia, Sibsagar, Tezpur, Etawah, and Dholpur are giving high participation.
Due to the movement, sellers are taking more interest in moving their business with the e-commerce giant. Interestingly, India is the third-largest startup ecosystem globally at present. It has consistent growth annually of at least 12 to 15%. As per a report, every day, 2 or 3 startups are born in India.