NFTICALLY, the creator of an NFT marketplace, has announced the launch of Comearth, the world’s first e-commerce metaverse ecosystem that will operate without using crypto.
This platform could be used by businesses and people that want to open their stores in the metaverse. All users have to do is purchase a plot of metaverse land and construct whatever they want on top of it.
How Can Brands Leverage Platforms like Comearth?
Comearth is like a metaverse mashup of Shopify and Amazon. Businesses may create their storefront using a do-it-yourself (DIY) interface and sell things or generate leads by immersing users in a 3D environment.
“Anyone on Comearth can use our DIY interface to create their e-commerce metaverse store. Businesses can purchase a plot of land in our metaverse and then construct a three-dimensional tower on top of it. Our interface will take care of everything. They will just be required to bring their things to sell,” stated Toshendra Sharma, Founder, and CEO, of NFTICALLY.
While businesses in India are interested in exploring the metaverse ecosystem as a new source of revenue, there is currently no easy-to-use platform available.
“Enterprises are looking for metrics and signals from the metaverse to help them fine-tune their business strategy, yet none are available on the market. We imagined to create all these things in a single package for all large and small enterprises across the country,” Sharma stated.
Due to legislative limits, Indian enterprises are cautious about dealing in cryptos and thus unwilling to do business in the metaverse.
“In India, brands are having trouble coping with cryptocurrency. They won’t need to touch cryptocurrency to enter the metaverse on Comearth. It isn’t a crypto-related platform. It is more of a Web 3.0 and blockchain technology thing,” Sharma elaborated.
Venturing into DIY Interface
Businesses will have to purchase land in Comearth first. They have the option of creating their store or experience centers on top of the land. Everything will be accessible through a DIY interface.
There are more than 235k land parcels on the platform, with the smallest unit measuring about 900 square meters. The cost of purchasing the same would be about 200 USD.
Moreover, people can also experience a store on Comearth via a browser or mobile if they don’t have VR headsets.
“You can build whatever on top of a piece of land once you have paid for it, as long as it follows certain criteria. You may create leads and sell virtual and physical things on your website. You can also funnel all of your sales through your current sales channel,” said Sharma.
In addition, the CEO claims that “On this metaverse, each store owner will have complete control. They can create their analytics, control the layout and design, decide who can and cannot enter, and measure everything through their level.”
Facilitating Web 3.0 and Metaverse Adoption
Sharma stated, “COMEARTH will enable immersive hyper-personalization for everyone by bringing a fully immersive DIY layer to E-Commerce. We want to democratize and simplify Web 3.0 adoption while bridging the gap between Web 3.0 and Web 2.0 ecommerce.”
According to Brian Trunzo, Metaverse Lead at Polygon Studios, “COMEARTH has been welcomed into the Polygon Studios ecosystem as a valuable collaborator. Their user-friendly and powerful toolkit puts businesses and rights holders closer to their customers, which is important in encouraging Web 3.0 adoption.”
Within a decade, metaverse can potentially be a 13 trillion USD ecosystem. Between 2020 and 2027, the ecommerce business is predicted to grow at a CAGR of 22.9%, reaching a value of 16.2 trillion USD. Exploring the nexus of two rapidly growing markets might be pivotal.
