Ever wondered why startups are a thing today? Don’t worry; the same thought is what created this unique sector. With over a million startup proposals every year. This sector is nothing short of a loss to the economic boom in any country. India is the largest startup initiator globally because there are over a vast percentage of youth with unique ideas based on their own experiences of ideas that could shape how one can have a hand at the same problem. The problem-solving capacity is the reason why startups are funded. The startup ideology has been commended because of the game-changing ideas that the youth can provide and with proper funding, they can easily pull together ideas for the masses.
The corporate sector is what one could call ‘A Mature startup.’ If startups were kids, then corporates are the ones that hit puberty. Corporates like Wipro, Infosys was Startup that initiated in the ’80s. The fast growth that they faced is what made them a success today, and the same reason why no one beat them today because the corporate sector is what adapts to daily situations. The corporate sector’s success is because there was minimal scope for such an idea, and the uniqueness in it compared to the images in those days is what pulled it up. Imagine, Café coffee day wouldn’t exist in India if it were launched later after Starbucks in India. In his college days, the owner didn’t get to see places for students to relax and have a break, and with this idea, he started Café coffee Day.
The survival of the Fittest
Startups and Corporates today aren’t what it would be. There is a startup that also tackles the problems that Corporates face and it is the same reason why Corporates fear their existence. They try to tackle these startups in several ways, either ethical or unethical. Sometimes, they buy out a startup only to fix their identity in public. Startups were the bravest ventures; you needed to be patient and unique, which is not the case today. In a group of 10 students, at least four of them will be interested in building a startup and among those four, only one will have a steady beginning. Only time can say if it can live long enough to see the light. Startups are being funded for the profits that the ’80s gave the financers. The same confidence is seen today in the same people and then if the ventures fail, they realize the mistake so late that they squeeze out the individual. It is what you’d call a lazy investment.
The strategy behind a working force
Corporates aren’t the same today. They have a working population in lakhs worldwide and ensure a unified work ethic system whenever they pursue a task. Corporate strategy isn’t the case of a progressive system. It takes time for them to adjust to a newer system unless pressurized; that is why the consumers curse upon their system’s slow movement. Corporates aren’t new to deadlines. They rarely take it seriously as they did earlier. The slow-motion is what keeps its people moving.
Startups aren’t of the same case. If someone opened a startup tomorrow to tackle the corporate system he was a victim of, he would have better success because his consumers will build a new faith and believe that the individual’s idea will indeed reduce their efforts. The corporates wouldn’t like the newbie to take on them and fight back. For example, Jio might make a corporate investment but just like a startup for the masses who appreciate the system and cheap facilities that corporates like airtel raised prices upon for their profits. The rise of Jio has pressurized many telco’s, and thus they now try to take on Jio by bringing it to the market interest.
The growth of a startup versus the corporate sector is the biggest’ revenge’ battles today and it will continue for a more extended period. Startups are like a slap to the corporates trying to feed on consumer money and take them for granted whereas startups initially fix these problems. Surveys keep pulling up the facts of Startups facing a revolutionary movement that could shape how the economy will turn around for good or bad in the next 20 years.