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PUBG Eyes Jio to Re-Enter Indian Esport Space


The South Korean makers of PUBG (1), a popular mobile game, talk with Reliance Jio as per the reports. It may be eying Jio to distribute the game in India after its ban.

As per the reports, PUBG is looking Indian market with a long-term plan after cutting ties with Tencent. The talks are at an early stage that started after the Indian government pulled its second round banning apps. The officials from both ends are working about the structures and various other aspects of the deal.

As per sources, the legal experts are currently determining about splitting the revenues. It could be 50:50, or Jio may guarantee PUBG a remuneration based on fixed monthly user numbers. In 2019, PUBG collaborated with Jio to register with PUBG Lite and earn additional rewards to purchase in-game wares.

India is the Largest Market for PUBG

India is the biggest market for the game developers, with over 175 million downloads. It accounts for almost a quarter of its total download across the globe. Since its launch in 2017, the game has observed over 734 downloads around the world.

PUBG Corporation, a subsidiary of Bluehole Game, is a South Korean firm that developed the game. Notably, the Chinese firm Tencent owns a 10% stake in the parent company of PUBG. As per reports, Esports has over 4% of users of all online gaming. It also gave 9.13% of all online gaming market aggregated revenue in the fiscal year 2020.

The Indian online gaming industry is likely to generate 11,900 core revenue by 2023. The esports market is growing at a CAGR of 22%, as per the Indian Federation of Sports Gaming, the industry’s self-regulation body, and a major consulting KPMG.