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Amazon focussing on digitizing MSMEs in India, working on getting more sellers onboard
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Many ecommerce platforms, including Amazon, have been aggressively investing in expanding infrastructure and adding solutions to enhance consumer and seller experience on the platform. 

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Ecommerce giant Amazon’s top company executive has revealed that the platform is focussing on digitizing MSMEs in India & is working on getting more sellers on board and hiring more people.

Amazon Director Investor Relations David Fildes said that the company has talked about India many times. 

He added that the great part about a place like India with all geographies is that there are a bunch of micro, small and medium-sized businesses, which is why the company is focusing on digitizing Indian sellers. 

Amazon has already launched a bunch of new features to help support digitization efforts with some of the brands. 

The company is focussing on on-boarding more sellers and hiring some people as well to work around their goals. 

Many ecommerce platforms, including Amazon, have been aggressively investing in expanding infrastructure and adding solutions to enhance consumer and seller experience on the platform. 

Intensified competition with JioMart’s entry

The US-based company is a constant competition with Walmart-owned Indian company Flipkart, which would further be intensified with the entry of Mukesh Ambani’s JioMart. 

Earlier this year, during Amazon founder Jeff Bezos visit to India, a fresh capital of Rs 2310 crore was fueled into one of its India units as per the regulatory documents. 

During the investor call, Amazon’s CFO Brian Olsavsky said,

“What you also see are investments in new countries. Obviously, India is the biggest one, but also, to a lesser extent, Middle East, Brazil, Turkey, & Australia are recent additions. So there is always an element of expansion going on there.”

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A passionate writer with bachelor’s in the field of English & Journalism. Other than being a bibliophile, some of her hobbies are travelling, photography and poetry.

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Saumya Uniyal
Saumya Uniyal
A passionate writer with bachelor’s in the field of English & Journalism. Other than being a bibliophile, some of her hobbies are travelling, photography and poetry.
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