The Story Behind Ravinder Pal’s Startup: Gokaddal – World’s First Digital Solutions Exchange Cloud Platform

Humans and technology go hand in hand in today's time. Nowadays, there is hardly any company that does not use digital solutions to establish a successful business. Here in this article, we take you through the story of how Ravinder Pal Singh's startup is aiming at digital transformation. 

The Founder

Ravinder Pal SIngh
Ravinder Pal Singh

Srinagar born, Ravinder Pal Singh is the brain behind Gokadda. Ravinder Pal is the Founder and CEO of Merkado RHA Technology which is the company behind Gokaddal. He has around 24 years of working experience and is a Senior Technology Business Leader, Consultant, and Evangelist in Digital Transformation, IoT, AI/ML, and Smart Connected economies.

Also, he is a regular speaker in several national and international forums around the Internet of Everything and Smart Communities. Some of his articles have been published in leading publications. He was also recognized as “Global 50 Impactful Smart City leaders” in 2016 & 17.


Merkado RHA – A Tech Company, aiming at Digital Transformation!

Team - Merkado RHA
Team – Merkado RHA

Merkado RHA Technology is a growing tech organization that helps customers in recognizing their Digital Transformation Vision. They do so by providing Right Insights using Right Technology solutions and with a clear Return over investment (ROI) & with a planned phased approach. The company entirely focusses on digital transformation. 

Merkado’s key offering is Gokaddal, the World’s First Digital Solutions Exchange Cloud Platform.  

Gokaddal aims to revolutionize the way Digital Solutions are sourced, delivered, and managed. It is a Cloud-based, Solutions Exchange Platform.

It revolves around four key areas of Digital Transformation solutions:

  •  Automation
  •  Analytics
  •  Artificial Intelligence
  •  Augmentative

The company’s tagline- “Bridging Gaps, Digitally”, does full justice to its intention. 

Check out Merkado RHA’s Company Page on

Check out the website for Merkado RHA here.


The Vision, Idea, and Inspiration behind the company!

Ravinder Pal Singh previously worked in Cisco and Dell, where he was looking for innovative Digital Solutions. Soon, he realized that the company had incredible solutions but was unable to scale to a global level. They didn’t have means to reach and find customers who are looking for such solutions in India, Mid East, Africa, and Asia. The proper mechanism was missing; the only available thing was Online search, which does yield results but did not help to qualify the right providers. Hence, there was a gap, and Ravinder felt that it needed to be filled. 

He wanted to create a platform that can help startups to reach out quickly to consumers all across the globe. Subsequently, his intentions resulted in the creation of Gokaddal.

In simple terms, the company envisions Gokaddal to be the next “Amazon for Digital Solutions”. Their vision is to be the first preference of customers and providers.

Check out the website for GoKaddal here.


Challenges faced on the Outset!

When asked about the challenges that the company faced in its initial days, the officials said that they too faced many challenges like any other startup. The first and foremost challenge was to obtain the right resources, the right product plan, and the right GTM approach. In addition to this, they also faced financial issues. As of now, the company is already making small revenue, but for global scaling, they need more investments. Another problem faced by the company was to gain market acceptability, but this did not bother them for a long time as consumers were happy with their solution approach. 


Collaborations and Partnerships!

During the interview with TimesNext, when asked about the company’s collaborations, Ravinder Pal Singh stated-

“We have some industry ecosystem partners who bring forth solutions that we help them GTM globally using our platform. Also, we closely worked with a large Mid-east based Technology setup, DTEC (Dubai Technology Entrepreneur Campus), where we hosted our Dubai office to take care of the Mid East and Africa region.”

He further added that the company had an incredible experience working with all its partners. 


First Milestone and Current Success Growth!

Ravinder P Singh

The first milestone that the company achieved was to get its first revenue client within one month of its operations. 

As of now, the company is operating from Bangalore and Dubai. Bangalore is its Global back-office, development, and Operations as well as Business in India and SAARC region, whereas, via Dubai, it focusses on Mid East and Africa. They intend to grow beyond these regions and expand to Latin, East Europe, and South East Asia by the end of 2021.

+ posts

Alongside her graduation, she is pursuing her passion for content writing. She is young, raw, and continuously thriving for the best. Her hobbies include debates and travelling. Despite these nerdy things, she also likes to netflix and chill.

Disclaimer: The views, thoughts, and opinions expressed in the article have been curated for our audience and does not warrant a 100% accuracy. All the information mentioned in the article is subject to change according to the changing viewpoints. Feel free to reach us at [email protected] for any change or copyright issues.

Note: If you buy something via a link on this page, we might earn a small commission on it.

Devanshi Singh
Devanshi Singh
Alongside her graduation, she is pursuing her passion for content writing. She is young, raw, and continuously thriving for the best. Her hobbies include debates and travelling. Despite these nerdy things, she also likes to netflix and chill.

Leave A Reply

Please enter your comment!
Please enter your name here

related stories

From post-workout beer to cars as a new personal space, these trends offer businesses a wide range of capitalization opportunities to explore.

Emerging Trends: Performance Beer, Digital Decor, and Cars, a New Personal Space

Post-workout Beer As per Keywords Everywhere, thousands of people are searching for 'drink beer post workout' monthly. It has fermented a new class of post-workout...
With easy internet access and high smartphone penetrations, there has been a shift in rural customers' aspirations opening opportunities for marketers.

Rural Marketing in the Post-COVID Era: A Lucrative Space

There has been a gradual evolution in rural marketing for the past few decades. Since most of the Indian population resides in rural areas,...

Challenges in Indian Startup Ecosystem

The Land Accelerator South Asia 2021 The Land Accelerator is a four-month curated program focused on training and supporting entrepreneurs working to restore land, forests,...
The idle minds and empty hands are using more devices, apps, and postures in the lockdown. We are here for a 30 billion USD industry booming around that.

Sextech: A Booming Billionaire Dollar Industry

Sex has always been a shady space in India. For a culture that takes price in Mind Control, Yoga, and worshiping saints, sex has...
Midea is facing the same fate as many Chinese corporations, asking for funding, going the old-fashioned way, through Kickstarter like Indiegogo.

Midea looks forward towards better development through crowdfunding, what could this mean for the...

Midea is a multinational technology company specializing in HVAC systems, consumer electronics, robotics, and industrial automation, and the digital market. (1) Midea provides a...
Amazon won the fight against labor organizing at its Bessemer, Alabama, warehouse on Friday, with employees opposing the Retail, Wholesale, and Department Store Union 2-to-1.

Will Amazon continue to live the bad light amongst its workers?

The COVID-19 pandemic has wreaked havoc on cultures and economies all over the globe. However,, Inc. has increased, cementing its status as the...
There has also been a boon for retail investors seeking profit and reliable trading platforms. Here are the top Robinhood alternatives in India.

Top Robinhood Alternatives in India

India's new trader breed had light-up Dalal Street in 2020. It was the year when many people across the globe were forced to stay...

Trending: Crypto College Loans, Viridian Vibes, and Bananatex Going Bananas

Students Going Crypto A group of students and advisers from several universities collaborated to built Student Coin in 2018 (1). It is a blockchain framework designed to...